Good signs
- A specific project with a costed breakdown, not 'help us out'.
- Photos of the actual place and the actual people, not stock imagery.
- A verified badge, meaning we checked the business's documents and identity.
- Reward tiers the business can clearly deliver with what it already does.
- Updates posted during the campaign, and replies to backer questions.
Warning signs
- A goal with no explanation of where the money goes.
- Rewards that would obviously cost more to make than the tier price.
- No address, no trading history, no way to find the business anywhere else.
- Pressure language and countdowns with nothing concrete behind them.
What Pledzy checks
Every campaign is read by our team before it appears publicly, and businesses can verify their registration, tax ID, identity and bank details. That reduces risk — it does not remove it. A reward campaign always carries delivery risk, which is why we say so on every campaign page.
Common questions
What does the verified badge mean?
That the business submitted registration documents, a tax ID, photo ID and proof of its bank account, and our team approved them.
What if a reward never arrives?
Contact the business first. If a campaign misled backers, report it to us — we can remove a campaign, but we are not an escrow service or an insurer.
Keep reading
A plain explanation for backers: what a pledge is, what you get, what the business gets, and what you are not buying.
Every fee on a crowdfunding pledge in plain language — platform fee, card processing and the hidden costs most owners forget — with the real math on a $25, $50 and $250 pledge.