The detail
Three or four tiers is usually enough: a small thank-you, a product tier, a generous tier and one memorable high tier. Most pledges land in the middle.
Locally, rewards that require walking in the door are a feature rather than a limitation — they bring people back after the campaign ends.
Read the full guide
Reward tiers that people actually want, priced so fulfilment never costs more than it raises — with examples for cafés, shops, services, trades and nonprofits.
How to fulfil what you promised without losing money or goodwill: tracking, timelines, postage, and what to do when something slips.
Keep reading
Create a business account, build the campaign in the guided builder, and submit it — our team reviews every campaign before it goes public.
By the date you put on the tier. The business fulfils its own rewards — Pledzy holds no stock and ships nothing.